ABUSE OF DOMINANCE BY GOOGLE: IMPACT ON COMPETITORS, CONSUMERS, AND LEGAL ACTION
AUTHOR- NANDINI BHILALA & CHETAN ASHKE,
BALLB (HONS.) 4TH YEAR STUDENTS AT NATIONAL LAW UNIVERSITY, BHOPAL
BEST CITATION – NANDINI BHILALA & CHETAN ASHKE, ABUSE OF DOMINANCE BY GOOGLE: IMPACT ON COMPETITORS, CONSUMERS, AND LEGAL ACTION, INDIAN JOURNAL OF LEGAL REVIEW (IJLR), 6 (1) OF 2026, PG.1058-1064, APIS – 3920 – 0001 & ISSN – 2583-2344
ABSTRACT
This paper will look into how Google has exploited its dominance in digital markets through the competition law. Although its innovations are helpful to consumers, tying, bundling, self-preferencing, and control over user data practices pose very serious competition issues as they limit consumer choice and provide small companies with high barriers of entry. The paper analyses the law framework, Article 102 TFEU, Sherman Act and Section 4 of the Competition Act 2002 of India and assesses regulatory measures in the EU, the US and India. It concludes that current legislation can be frequently unable to deal with the issues of the digital market and that the active and technology-sensitive changes should be undertaken to safeguard the competition and consumer interests.
Keywords – Abuse of Dominance, Google, Competition Law, Digital Markets, Antitrust Regulation, Consumer Welfare, Market Power, Regulatory Framework