THE ROLE OF POLITICAL LEADERS IN SHAPING POLITICAL TOURISM DESTINATIONS IN INDIA

AUTHOR – PRASANNA.K, STUDENT AT SATHYABAMA INSTITUTE OF SCIENCE & TECHNOLOGY (DEEMED TO BE UNIVERSITY), SCHOOL OF LAW, CHENNAI

BEST CITATION – PRASANNA.K, THE ROLE OF POLITICAL LEADERS IN SHAPING POLITICAL TOURISM DESTINATIONS IN INDIA, INDIAN JOURNAL OF LEGAL REVIEW (IJLR), 4 (2) OF 2024, PG. 1174-1180, APIS – 3920 – 0001 & ISSN – 2583-2344

ABSTRACT

Political tourism, a growing phenomenon in the contemporary travel landscape, encompasses visits to destinations of political significance. India, with its rich political history and contemporary democratic practices, presents a unique canvas for political tourism. This paper explores the role of political leaders in shaping political tourism destinations in India. It examines the influence of leadership styles, political events, and historical legacies on tourist experiences and destination marketing. However, navigating ethical considerations and addressing security concerns are crucial for ensuring a balanced and responsible approach to this burgeoning form of tourism. Through a collaborative effort between political leaders, tourism agencies, and local communities, India can establish itself as a leading global destination for political tourism, fostering cultural understanding and promoting democracy on an international level.By analysing case studies of prominent political figures and events, this research underscores how political leadership can attract visitors, enhance cultural heritage, and influence local economies.This paper explores the historical context of political tourism in India, examines the future prospects of this niche sector, discusses various challenges and criticisms, and presents case studies that illustrate the impact of political leaders on tourism destinations.

KEYWORDS:  Political , leaders , Tourism, India, International.