INNOVATION CHALLENGES IN THE MODERN REALM OF AI AND GROWING TECHNOLOGY: A CONTEMPLATIVE AND SWOT ANALYSIS
AUTHORS – JAIVARDHAN GOYAL & ISHIKA AGARWAL
STUDENTS AT DR. RAM MANOHAR LOHIYA NATIONAL LAW UNIVERSITY
BEST CITATION – JAIVARDHAN GOYAL & ISHIKA AGARWAL, INNOVATION CHALLENGES IN THE MODERN REALM OF AI AND GROWING TECHNOLOGY: A CONTEMPLATIVE AND SWOT ANALYSIS, INDIAN JOURNAL OF LEGAL REVIEW (IJLR), 5 (6) OF 2025, PG. 124-134, APIS – 3920 – 0001 & ISSN – 2583-2344.
Recent developments in Artificial Intelligence (AI) through machines and computer applications closely mimic human intelligence via iterative processing and algorithmic machine learning. From texts, images, designs, and music to mimicking voices or deepfakes either be it prominent leaders or individuals to extract money from the family. AI replicates the styles, patterns, and themes of existing copyrighted works, raising a critical question on originality, authorship and ownership of the work thus created.
AI doesn’t work independently and fed on the information through a generative tool with the given datasets, so when critically evaluated, AI is a tool that further raises the question of the ownership of the content created. These advancements while offering efficiency and creativity blur the line between legitimate inspiration and copyright infringement thus highlighting the gaps in existing trademarks and copyright law. This phenomenon of mimicking original human work or art undermines the rights of original creators and enforcement mechanisms when AI reproductions are not identical and follows a closely similar style to the original ones.
The legal, ethical, economic, and social influence due to AI’s ability to generate high-quality imitations threatens to devalue human creativity, disrupt artistic industries and dilute the markets that value authentic work which is also profound. This paper aims to analyse the challenges posed by AI, and also discuss case studies of emerging technologies, underscoring the urgency to equivalate the balance between innovation and AI-generated work, ensuring that technological progress does not come at the cost of stifling human innovation, ingenuity, and legal rights.
Keywords: Artificial Intelligence, Contemplative analysis, Movable property, Intellectual property, Balance of innovation and AI generated content.