CONSUMPTION PATTERNS OF CONSUMERS AFTER COVID-19

CONSUMPTION PATTERNS OF CONSUMERS AFTER COVID-19

CONSUMPTION PATTERNS OF CONSUMERS AFTER COVID-19

AUTHORS– RISHI GUPTA* & DR. ARVIND KUMAR SINGH**

* STUDENT AT AMITY UNIVERSITY, LUCKNOW, UTTAR PRADESH

** PROFESSOR AT AMITY UNIVERSITY, LUCKNOW, UTTAR PRADESH

BEST CITATION – RISHI GUPTA & DR. ARVIND KUMAR SINGH, CONSUMPTION PATTERNS OF CONSUMERS AFTER COVID-19, INDIAN JOURNAL OF LEGAL REVIEW (IJLR), 5 (1) OF 2025, PG. 1349-1357, APIS – 3920 – 0001 & ISSN – 2583-2344.

Abstract

The COVID-19 pandemic significantly altered consumer behavior, leading to shifts in spending patterns, preferences, and purchasing habits. This research paper investigates post-pandemic consumption trends, identifying key factors influencing consumer decision-making. The study explores digital transformation, sustainability awareness, health-conscious consumption, and the shift towards essential goods. By analyzing consumer behavior through surveys and secondary data, this paper provides insights into the evolving market dynamics and offers recommendations for businesses to adapt to new consumption paradigms.